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Forms use preview confirmations. Connect an endpoint before launch.Client Work / Alliance Litigation Funding
Connecting search, paid media, and lead qualification.
A pre-settlement legal funding company needed acquisition marketing that makes eligibility understandable while giving the team a clear read on which inquiries are worth pursuing.
The business and the opportunity.
Alliance Litigation Funding helps attorney-represented applicants explore pre-settlement funding. Marketing needs to make eligibility understandable while connecting acquisition activity with the quality of incoming inquiries.
What shaped the work.
Raw form volume tells only part of the story. Campaign reporting has to distinguish inquiries from qualified opportunities, and the application experience has to stay aligned with eligibility and state availability.
A connected marketing approach.
The work connects digital campaign management, search-focused website content, application messaging, and lead-quality reporting — with performance reviews informing the next optimization priority.
Work delivered.
- Google Ads and Meta campaign management
- SEO and funding-related website content
- Application and landing-page messaging
- Campaign and lead-quality reporting
- Ongoing creative and marketing support
What the work established.
Delivered work supports an active acquisition program with clearer service information and regular campaign evaluation. Lead quality remains a central optimization priority.
📊 Placeholder — swap in your real Google Ads / GA4 numbers here (e.g. cost-per-qualified-lead trend, application completion rate) once you’ve pulled them. No performance claim is made until then.
Build a clearer path to your next customer.
Bring your website, content, and campaigns together around the people you want to reach.